B2B Senior Paid Search Manager (remote)

JOB TODAY is New York’s fastest growing hiring app with over 10 million users globally. We work remote/hybrid, with technology and marketing teams in New York, Barcelona, Luxembourg and other great cities.

We are seeking a hands-on Senior Paid Search Manager (focused on B2B acquisition) to join our expanding team. In this role, you’ll take charge of full-funnel Google Ads initiatives aimed at acquiring small business customers (1 to 50 employees) in the US and Europe across mobile and web platforms. For the avoidance of doubt, you will be the owner of paid search at JOB TODAY: just you and no one else. We invest $millions into paid search annually.

This role requires someone with exceptional bias for action, ability to overcome difficulties, generate actionable insights, and a keen eye on return on ad spend.

We are excited that you’re considering this role at JOB TODAY! If you want to be considered for the role, please send an email to work@jobtoday.com with a copy of your resume, a link to your Linkedin profile, and a brief discussion of the following three points:

1)Finding success with paid search in the B2B context is neither easy, nor common. You’re one of the best at it - congrats! What work

experience was formative for you to build this expertise?

2)It’s common knowledge that the best way to get promoted is to identify business growth opportunities and take ownership of the work necessary to generate results. Discuss briefly when you did this and received a promotion as a result.

3)Your first two weeks on this job, your number one priority is the following - pick one and discuss why:Conduct an audit of the current search campaigns and make improvements as soon as possible, even though you have limited internal context.Develop a paid search strategy presentation for the founder & CEO to secure a buy-in before making changes.Familiarize yourself with the company’s vision, strategy, and values by meeting key stakeholders to ensure you’re fully aligned.Develop a strong working relationship with other members of the marketing team (paid social, content, SEO) to ensure you don’t step on anyone’s toes.

More details on the role below.

Company valuesWe build an awesome mobile app connecting SMBs with candidates; we aspire to be the best at this

Not ready but we must: we embrace risk and make fast decisions

Build your case and get it done: we are a team of leaders; we look to every team member to take ownership of driving the biz forward through creativity, analysis, and high-velocity executionWe grow our business with the power of great ideas, building collaboration and alignment, and learning from data

ResponsibilitiesDesign and implement targeted paid search marketing strategies to acquire small businesses (1 to 50 employees) that look to hire team members.Manage and optimize US and European focused Google Ads campaigns ensuring alignment with marketing objectives.Conduct deep analysis to scrutinize the performance of platforms and marketing funnels. Identify growth opportunities and implement strategies to deliver on ROAS targets.Oversee the technical aspects of tracking setup, including the integration of Google Ads Conversion Tracking and Google Analytics, to ensure accurate data collection and reporting.Produce comprehensive reports on campaign performance.Deliver actionable insights and optimization strategies that you take forward and execute, maintaining ongoing alignment with the C-suite executives.Stay ahead of industry trends, platform updates, and best practices in paid search marketing to continuously improve campaign performance.

Candidate Profile:Demonstrated success in managing and scaling Google Ads in the B2B customer acquisition context in previous roles.Strong background in a similar role at a SaaS startup or app-based company, with significant

experience in developing, executing, and optimizing paid search campaigns.Outstanding analytical capabilities, with the skill to interpret complex data to guide strategy and decision-making.Expertise in tracking setup, including Google Ads Conversion Tracking and Google Analytics.Builder-persona: you thrive building the foundations for new programs and have a strong bias for action.Hypothesis-driven: curious and driven to scientifically test and learn from new approaches.A motivated individual who thrives in a fast-paced environment, capable of working independently as a high-impact, individual contributor.Comfort in articulating complex marketing concepts to C-suite executives.Fluent/native in English. Spanish is a huge plus.

Join us at JOB TODAY and be a part of New York’s fastest-growing hiring platform, revolutionizing the way businesses connect with job seekers.

The

salary range for this role is $125,000 per year - $175,000 per year. You may be offered an equity award & other types of comp.

Benefits include health, dental & vision.